You gain strength, experience and confidence by every experience where you really stop to look fear in the face. You must do the thing you cannot do.

~Eleanor Roosevelt

It’s that time of year again…

I’m gearing up to re-read the book, “The Power To Prosper:  21 Days to Financial Freedom,” by Michelle Singletary.  I like this book because it outlines in practical terms how to uncover hidden monies to repurpose for your highest good, break your overspending habits, handle money with your spouse, get rid of debt, save for your future, and finally…stop worrying about money.

The financial fast invites you to take a faith walk with the Divine to confront and correct the poor money mindset, choices, and habits that have blocked you from manifesting more abundance and prosperity in your life.

It is a process that pushes you to be a better steward of the financial blessings extended to you, so that you can live a life of greater purpose and freedom, instead of financial bondage and duress.

This is a great time of year to focus on this because it’s right before height of the “spending season.”

So I am inviting you to join me in a 21 day money fast BEFORE Black Friday.

TODAY is exactly 21 days before one of the biggest shopping days of the calendar year.  By taking some time to cleanse your thinking about money (e.g. what is represent in your life, how you see money, how you manage finances, etc), it just might reframe your spending choices during this holiday period…for the better.

Are you ready for the challenge?

You may be thinking, “How in the world is this relevant to me as a solopreneur.”Simply put, the way that you live personally will be reflected in your business as well.  The reason for this is because your solo business is an extension of you – who you are, what you value, what you believe, who you are becoming.

So if you struggle to manage finances in your personal life, the same will probably be the case in your business.  Poor money management can lead to insufficient cash flow which ultimately leads to business failure.

The bottom line:  if your interaction with money is  fundamentally sound,  financial prosperity will manifest itself in greater abundance in all aspects of your life.

However, in order to step into real prosperity you must also develop self discipline and a keen self awareness so that you can guard against vulnerable places in managing your finances and formulate healthier money habits.

The author coveres the following topics to move you from where you are to where you want to be in improving your relationship with money:

Day 1:  21 Days to Financial Freedom (The Beginning of a Journey)
Day 2:  A Promise of Prosperity
Day 3: God’s Generosity
Day 4: Tithing Today
Day 5:  The Evils of Entitlement
Day 6:  Coveting Vs. Contentment
Day 7: The Providence of Preparation
Day 8:  The Salvation of Saving
Day 9:  Diversification Delivers
Day 10:  Matrimonial Money
Day 11:  The Impact of an Inheritance
Day 12:  The Devil Is in the Debt
Day 13:  The Curse of Credit
Day 14:  The Stupidity of Surety
Day 15: Greed Will Not Bring Grace
Day 16:  Financial Fornification
Day 17:  Perpetual Peace
Day 18:  Broken Bonds
Day 19:  Strengthen Stewardship
Day 20:  Relationships Rescued
Day 21:  Financial Freedom

Each of these topics have a corresponding principle and pledge associated.  I will be sharing this information with my Facebook fans; you are welcome to uncover this information as well.    If you want to follow along these next 21 days, become a FAN now http://bit.ly/successtransitions.

Hope to see you there!

Just trying to do something-just being there, showing up-is how we get braver.

Self-esteem is about doing.

–Joy Browne

You’re probably thinking, “I run a simple business. I stay organized and follow the rules. I have never needed a lawyer. Why should I pay fees to have an attorney for my business?”

The answer is simple. It’s like insurance. You don’t expect anything to happen, but when it does, you need someone to call. That’s not the time you want to be searching for an advisor. You need to have you advisor identified and if your business is at all complex, you want that advisor to be familiar with the issues you face in running your business.

This entry was adopted by gosmallbiz.com.  You can get more legal advice about LLC and how to protect your personal assets  Click here to learn how for less than $2 per day.

Information products can take many shapes.

From written documents, including e-books, ezines, user manuals and research reports, to audio/visual media, such as web casts, pod casts, mp3 downloads and webinars.

So are some better than others? Well, the answer to that question depends on what the focus of the information product is.

If your information product is providing information for writers, a well-written e-book may make most sense. However, if you are providing information on effective public speaking methods, a podcast or YouTube video is more appropriate.

No single information product is superior to other forms.

But there are important factors to consider when deciding which type of information product to create for your specific target market:

1. What is your topic? As previously noted, if you are providing information on something obviously related to a particular type of information product (i.e. using YouTube, writing e-books, or developing webinars) then it would make most sense to utilize that particular form of information to also deliver your message.

However, most information products won’t fit so nicely into one of these categories. In this case, you will have to take additional factors into consideration, like whom are you trying to reach? How long should your message be? Overall, you must decide what is the best way to not only provide valuable information, but do so in a way that makes people want to buy it.

2. Who is your audience? Your target market should always be the most important consideration when creating your information products. They are, after all, the means to an end, with that end being profit.

If you know your target market is more likely to download a video than read an e-book, then by all means, create the video. You will have to rely on common sense coupled with intensive market research to ensure you are creating the right information product for whom you are trying to reach.

3. What are you most familiar with? Your information products will only be as successful in sales as they are in creation. In other words, if you aren’t comfortable with creating a video, don’t.  If you aren’t confident in your writing ability, develop a webinar.

But by all means, do not create an information product using a form of media that you aren’t familiar with. Your lack of expertise will be very apparent. On the flip side, if you create an information product using an outlet you are comfortable with, then your customers will notice that as well – and be more likely to take your advice.

Always be careful to diversify your information products, no matter how much you prefer one type over another. That doesn’t mean you should ignore your comfort zone, but only stay in your comfort zone for as long as it takes you to become familiar with something else. In order to stay ahead of the game, continue to educate yourself on the various options available to you because the sooner you do, the more opportunity you will have to build your business faster and make more money.

Ready to develop your first info product?  I have the perfect resource for you.  My First Info Product Now Training Program registration is going on now.  If you are wondering how to use & package your knowledge, and your message to attract ideal clients, build your list and make money now this is the resource for you!

Information product development just got a lot easier!

Take a quick look NOW – registration closes Tuesday, October 25, midniteEST!!

How do the geese know when to fly to the sun?

Who tells them the seasons? How do we, humans, know when it is time to move on?

As with the migrant birds, so surely with us, there is a voice within, if only we would listen to it,

that tells us so certainly when to go forth into the unknown.

– Elisabeth Kubler-Ross

Establishing strategic and referral partners are the most effective ways to build your business faster.  Listen to learn why and how you can begin forging powerful connections even if you are starting from scratch.

For more helpful start up success tips, obtain a copy of my free7 day business start up mini course today.

Find out how I use my knowledge, advice, wisdom, to create valuable information that attracts ideal clients, builds my  list, generates passive income on line,  and makes a greater difference in the minds and hearts of others.

And how you can too —  starting NOW.

I  am revealing secrets that moved my business from a place of stagnation, desperation and neediness to one of credibility, growth and prosperity.

Now prospects are:

• Seeking me in a crowded marketplace.
• Opting in & remaining on my list as loyal subscribers.
• Buying my products.
• Inquiring about how they can work directly with me with credit card in hand – ready, willing, able, NOW!
• Enrolling as full paying private clients.

Join me & you will discover:

Why your new solobusiness can’t get off the ground & sustain with just services.

The most common mistake that’s blocking you from attracting ideal clients without even realizing it

3 stuck places that keep you from sharing your message in a big way and getting your content off the internet and into the hands of those whom you serve.

Top 5 reasons why your content and how to information on your website or blog, won’t strike the perfect chord or compel prospects to opt in, buy your products, enroll in your programs or enlist as private clients.

The next 3 steps you can take to start creating your very first free gift offer or info product TODAY…even if you still haven’t landed your first full paying client.

Space is limited.  Only 50 lines will be open.

Click here to REGISTER:

ARE YOU READY TO STOP CONVINCING OTHERS TO HIRE YOU, CHASING AFTER POTENTIAL CLIENTS, GIVING AWAY YOUR SERVICES FOR FREE, AND TRADING HOURS FOR DOLLARS?  JOIN ME.

This IS the bottom line...

If you are committed to building a business that serves your life’s purpose, and enriches rather than drains your life,  you have to set it up with financial prosperity and freedom in mind.  What this means is you have to begin with the end in mind – more clients, more money, more purpose, more fulfillment.

You can achieve all of this, but, your business model must be designed in such a way to make it happen.

Many new soloprofessionals fresh out of their training, certification, or licensure program start off with the notion of serving clients one at a time.  It’s their framework — it’s all that they have been taught; it’s all that they know.

But a sustainable profitable business requires that you move beyond this narrow scope and adopt an entrepreneurial style business that can generate revenue on it’s own — in your sleep or while you work.

What  I am describing is the difference between owning a business or a job!

The one-on-one client model is one of the main contributing factors to why solo professionals get trapped in their business, and burnout overtime.

There’s only a finite number of hours in a day. When you spend every waking moment working with clients, you leave no room to do anything else for your business.  So in the long run you limit your financial potential and cease to exist.

There is no question…the fastest way to profits for your business and getting off the ground running is to offer BOTH services & products.

You may be thinking,”But I don’t want to create products, I just want to help people and be booked solid.”

There is a place for that in your business model but what we are describing is a both/& solution to helping, serving, and being a blessing to more people – 24/7!

Wouldn’t it be nice to be able to take time off from working on the business but still make money in the process?  A business that offers service and product makes this happen.

Still not convinced?  Here are 10 MORE reasons why adding products to your business is a must:

- Gain instant credibility in your topic

- Enter expert status in your field more quickly

- Help more, serve more at different price points

- Make money in your sleep or while you work

- Get known among many faster

- Increase your exposure on the internet (the viral effect)

- Strengthen & advance your brand

- Offer more value to your current and potential clients

- Increase your opt-in rate  & build your list faster

- Boost the net worth of your business

You may be thinking, this is great Zenobia, but how in the world do I begin to think about incorporating products to my business, when all I know is how to work one-on-one with clients?

There is an answer.

Good news – My First Info Product Now Training Program Just Opened! This program is the complete A-Z of how to monetize your message and what you already know to attract ideal clients, build your list and make money NOW — in your sleep or while working your day job.

Early registration is going on right now;  register by Sunday midnite EST and also receive my Niche & Blogging Success Kit: 60 minute MP3 Downloadable Audio, Itch to Niche, 9 page special report: Why Niche Research Benefits You in the Long Run, 22page – 35 Best Blogging Practices special report, (19 page) Blogging P.R.O.M.O in 30 minutes or less special report (value $97).

Click here to find out more.

Play keeps us vital and alive.

It gives us an enthusiasm for life that is irreplaceable.

Without it, life just doesn’t taste good.

– Lucia Capocchione